Does your Product Feature really work end to end – especially in the hands of the customer?
My family and I recently did an epic cross country road trip. Not related to this post, I had many epiphanies about many things – one being our Country; our roads, little and large towns, and people generally seem to be in much better shape than they were when we made similar trips back in 2015. But, I digress. During this road trip, I needed to book hotel rooms. So, the “Roaming Gnome” came to mind (marketing did its job on me) and I surfed over to Travelocity.
Continue reading “Product Thought of the Week – Does It Work”