Well, where they missed at least one boat.
Every morning I grab some on-line device. My Samsung Galaxy Note II; my HP DV4 Windows 7 Machine, or my wife’s Chromebook. This morning, all three were right in reach, including my Windows computer as I left it on the couch the night before. (Usually it’s in my office, because it needed charging). What did I grab? I went right for the Chromebook.
The Chromebook is like my phone. It’s instant on – it’s ready to go. Windows? Well, Windows 7 is sure better than the past when it comes to booting and resuming, but, it’s just not the same. I love grabbing a device and being ready to go with what’s on my brain right at that moment; not “kill the excitement” waiting for the Windows World to come to life.
At some point I want to write a manifesto about how Microsoft really got it wrong with Windows 8. However, here is one main point – Microsoft should have focused more on making Windows 7 better, like making it instant on, as opposed to radically changing it.